Change Alley

information, opinion, conversation

Guerilla Bagging

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Photo: zappers

Plastic’s been getting a pretty bad press for quite a while now. Bloggers like my erstwhile colleague Matt over at The Coffee House (‘The Dead Zone – plastic fcuktastic‘) have been covering the problem comprehensively, and quite right too. There can’t be too many people left who aren’t at least aware that plastic bags are a Very Bad Thing. How many of them take the issue seriously enough to actually do something about it is another matter.

Claire Morsman felt strongly enough about the media coverage of the thousands of marine creatures killed by ingested plastic each year, to make her own reusable cloth shopping bag, the Morsbag. This single individual act inspired a worldwide movement of over 200 ‘pods’ (groups of Morsbags creators), in the UK, America, New Zealand, Spain, Japan, Morocco, France. Since the ‘sociable guerilla bagging’ campaign began, the tally of Morsbags has reached 17,869, potentially saving 8,934,500 plastic bags. Says Claire Morsman:

“I’ve learned there are a lot of people out there who want to do something about environmental issues but don’t necessarily know how to start. There’s so much energy and emotion and intelligence ready to be unleashed. I’ve always thought there are many more good people than bad in the world, but now I’ve learned how brilliant people are! They’re joining in and not giving in to desperation.

“Everyone inspires each other. It’s a win-win situation. Anyone can do it, it’s completely universal, and you’re making a bag. How fabulous is that?”

For more information about Morsbags and instructions on how to make your own, go to


Written by Pete Smith

April 21, 2008 at 2:39 pm

One Response

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  1. Great link you provided there Pete. I know what me and the kids are going to be doing next rainy day.


    April 21, 2008 at 2:44 pm

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